
Daftra
Cloud accounting, invoicing, and business management software for MENA SMEs.
What is Daftra?
Daftra is a cloud-based accounting and ERP platform built for small and medium businesses across the Middle East and North Africa, with a fully bilingual Arabic and English interface. It covers sales and invoicing, accounting, inventory, HR, and operations from a single dashboard, and the site states it serves businesses across more than 50 industries. Core modules include electronic invoicing and point-of-sale, a full chart of accounts with journals, expense and asset tracking, VAT handling, inventory and supplier management, and HR features like attendance, payroll, and leave requests. Daftra also offers work orders, project and time tracking, and client loyalty/membership tools, backed by 24/7 support via phone, WhatsApp, and email across regional offices including Egypt, Saudi Arabia, and the UAE.
SpecificationsAI-estimated
Key Features of Daftra
Use Cases for Daftra
SME invoicing and accounting
A small retail or service business issues electronic invoices, tracks VAT, and manages its chart of accounts in one system.
Multi-warehouse inventory management
A distributor tracks stock, purchasing, and supplier relationships across multiple warehouses.
HR and payroll administration
An HR team manages employee records, attendance, contracts, and payroll from the same platform used for accounting.
Service business operations
A project-based or rental business uses work orders, time tracking, and bookings to manage day-to-day operations.
Pros & Cons of Daftra
Pros
- Broad all-in-one coverage (accounting, inventory, HR, operations) rather than accounting alone.
- Fully bilingual Arabic/English interface tailored to the MENA region.
- 24/7 support offered across multiple channels (phone, WhatsApp, email) with regional offices in several MENA countries.
- Tiered pricing starts relatively low ($20/mo) with a 14-day free trial, no credit card required.
Cons
- Higher tiers are needed to unlock unlimited invoices/clients and features like the manufacturing suite, which could get costly for growing businesses.
- AI Coins and extra storage/users/branches are metered add-ons, adding pricing complexity beyond the base plan.
- Primary market focus is the MENA region, so region-specific tax and compliance features may not map directly to non-MENA countries.
Frequently Asked Questions
What is Daftra's starting price?
The Basic plan starts at $20/month (billed monthly), or $240/year on the annual plan, and includes a 14-day free trial with no credit card required.
Does Daftra support languages other than English?
Yes, Daftra offers a fully bilingual Arabic and English interface.
What does Daftra cover beyond accounting?
Daftra also includes inventory management, HR and payroll, project and operations tools, and point-of-sale, not just accounting and invoicing.
Does Daftra have an API?
Yes, Daftra provides a developer portal and API documentation, along with an app marketplace for integrations.
Pricing Overview
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