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MacroFactor

MacroFactor

The macro tracker and diet coach that adapts targets to your data

softwareNutrition & Dietmacro trackercalorie trackingdiet coaching
Our Verdict

Best for

People who want AI photo food logging plus adaptive macro targets tied to their data.

Skip if

You want a fully free nutrition tracker with no subscription.

What is MacroFactor?

MacroFactor is a nutrition tracking app that combines macro and calorie logging with AI-powered photo food logging, letting users snap a photo of a meal to log it. It also includes calculators for bulking, cutting, and exercise-based calorie burn, positioning itself as a data-driven coaching tool rather than a static calorie counter.

SpecificationsAI-estimated

deploymentMobile App

Key Features of MacroFactor

AI-powered food logging lets users log meals by taking a photo instead of manual entry
Favorite foods list stores preferred serving sizes for faster repeat logging
Includes bulking and cutting calculators alongside a BMR calculator
Exercise calorie calculator estimates calories burned during workouts
Companion MacroFactor Workouts app adds resistance training programming and exercise logging
Offers a knowledge base and community support for nutrition guidance

Use Cases for MacroFactor

1

Photo-based food logging

Users who find manual food entry tedious log meals by snapping a photo instead.

2

Body recomposition goals

People bulking or cutting use the dedicated calculators to set and adjust calorie and macro targets.

3

Combined nutrition and training tracking

Users who want both diet and workout tracking in one ecosystem pair the nutrition app with MacroFactor Workouts.

4

Data-driven dieting

People who want targets that adjust based on logged data rather than a fixed calorie number from a one-time calculation.

Pros & Cons of MacroFactor

Pros

  • AI photo logging speeds up the food-tracking process
  • Includes both nutrition tracking and workout programming in one ecosystem
  • Calculators adapt guidance for bulking or cutting goals
  • Free trial available before committing to a subscription

Cons

  • Requires a paid subscription after the free trial
  • No web/desktop platform confirmed, mobile-only
  • Exact pricing isn't published on the main site, requiring in-app or store lookup

Frequently Asked Questions

Does MacroFactor have a free trial?

Yes, the site advertises a free trial before the paid subscription begins.

Can I log food by taking a photo?

Yes, MacroFactor offers AI-powered photo-based food logging as a core feature.

Is there a separate workout app?

Yes, MacroFactor Workouts is a companion app for resistance training programming and exercise logging.

What platforms is MacroFactor available on?

It's available on iOS and Android via app store download links.

Pricing Overview

View full pricing →
Paid (Subscription)

Detailed plans are not listed. Visit the official website for pricing information.

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About the Product

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Platforms
Target AudiencePeople tracking macros for weight, muscle, or performance goals

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Tags

macro trackercalorie trackingdiet coachingnutrition appai food logging

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