Zen Planner

Name: Zen Planner
Brand: Zen Planner

Gym and fitness studio management software for memberships, billing, and scheduling.

softwareSport & Healthgym softwarefitness studio managementmembership billing

What is Zen Planner?

Zen Planner is a business management and billing platform built for boutique gyms, martial arts schools, and fitness studios rather than big-box health clubs. It handles member management, class scheduling and online booking, attendance tracking, and payment processing, with pricing that scales based on active member count rather than staff or prospect numbers. Higher tiers add a lead-generating studio website, customizable lead capture forms, a full CRM with automated workflows, two-way texting, email marketing, and missed-call text-back, aimed at studios that want to combine day-to-day operations with member acquisition and retention marketing in one platform.

SpecificationsAI-estimated

deploymentCloud/SaaS

open source❌ No

api available❌ No

support optionsPhone, email, help center

key integrationsSugarWOD, Facebook Messenger, Google Business Messaging

Key Features of Zen Planner

Manages member profiles, membership types, and renewal status in one dashboard.

Offers online class scheduling and booking so members can reserve spots from a mobile app.

Tracks attendance automatically to flag at-risk or lapsing members.

Processes recurring membership billing and payment collection.

Provides a lead-generating studio website with customizable capture forms on higher tiers.

Includes a full CRM with automated workflows, email marketing, and missed-call text-back for lead follow-up.

Use Cases for Zen Planner

Martial arts school membership billing

A martial arts school automates recurring billing and tracks student attendance and belt progress.

Boutique fitness studio lead generation

A boutique studio uses the Essentials tier's lead forms and website to convert trial visitors into paying members.

Pros & Cons of Zen Planner

Pros

Pricing scales by active members, not by staff or prospect counts
Purpose-built for boutique studios and martial arts schools, not generic gyms
Marketing and lead-generation tools bundled into higher tiers
Full feature set (including Studio features) available even at entry pricing

Cons

Full CRM and marketing automation require the priciest Ultimate tier
Costs can climb quickly as active member count grows
Less suited to large multi-purpose health clubs than boutique studios

Frequently Asked Questions

How does Zen Planner pricing scale?

Pricing is based on the number of active members, defined as anyone with a membership or who attended an event in the past month; staff and prospects are not charged.

Does Zen Planner include marketing tools?

Yes, the Essentials and Ultimate tiers add a lead-generating website, CRM, email marketing, and automated workflows.

Pricing Overview

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Paid (Subscription)

Studio

$99/month

Essentials

$198/month

Ultimate

$348/month

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