Canny is a customer feedback platform that captures, organizes, and prioritizes feature requests so product teams can decide what to build based on real customer demand rather than guesswork. Its Autopilot feature automatically extracts feedback from tools like Gong, Intercom, and Slack, centralizing it into one searchable repository. Canny ranks features by revenue impact rather than raw request volume, and offers tailored dashboards for Product, Sales, Customer Success, and Marketing teams. It integrates with 20+ tools including Jira, Asana, Salesforce, GitHub, and Zendesk, and supports MCP for use within AI assistants like Claude and ChatGPT. Over 100,000 companies, including Ahrefs, CircleCI, and Typeform, use Canny.
Frill is a customer feedback platform that combines an idea board, public roadmap, changelog/announcements, and in-app surveys into widgets teams embed directly into their product. Customers submit and vote on ideas, product teams triage and prioritize using a customizable 2D benefit/cost matrix, and shipped features can be announced automatically to everyone who voted for them. The platform's "inline admin" lets teams manage ideas, statuses, and roadmap items directly on the page customers see, rather than through a separate dashboard, and it includes SSO (JWT plus Okta/Entra SAML), a REST API with 28 webhook events, and an AI browser extension that drafts feedback ideas from helpdesk tickets. Plans start at $25/month for a Startup tier and scale to a $349/month Enterprise tier with SOC2 compliance and dedicated hosting.
- Usable free tier for smaller teams
- Automatic feedback capture reduces manual triage work
- Revenue-based prioritization ties feedback to business impact
- Wide integration ecosystem
- Inline admin management removes the need to switch to a separate backend dashboard
- Custom prioritization matrix goes beyond simple RICE/ICE scoring with weighted votes by revenue
- One-click migration tooling from Canny, Aha, Upvoty, and Fider lowers switching cost
- AI browser extension turns support tickets into feedback ideas automatically
- Pro tier tracked-user limits can be restrictive for larger user bases
- Business tier requires contacting sales for pricing
- Most value requires connecting several other tools first
- Entry-level Startup plan caps active ideas at 50, which can be limiting for active communities
- Unlimited surveys and white labeling are gated behind the $149/month Growth tier
- No free-forever plan, only a 14-day trial, unlike some competing feedback tools
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The Verdict
AI-generated from listing dataCanny offers a free tier and AI‑driven revenue prioritization but limits larger teams, while Frill provides richer admin UI, custom scoring, and migration tools at a higher paid price.
Key differences
- •Canny has a usable free tier; Frill only offers a paid subscription after a 14‑day trial.
- •Frill includes an inline admin interface and custom prioritization matrix; Canny relies on AI revenue scoring.
- •Frill provides built‑in survey types and white‑labeling only on higher tiers; Canny focuses on feedback capture and roadmap publishing.
- •Canny’s free tier limits tracked users; Frill caps active ideas at 50 on its entry plan.
- •Frill offers one‑click migration from Canny and other tools; Canny has no migration tooling.
Pricing & value
Canny’s freemium tier gives functional feedback capture and roadmap for free; Frill requires paid subscription.
Ease of use / learning curve
Frill’s inline admin UI lets teams manage ideas without switching dashboards, reducing learning overhead.
Features & depth
Frill adds surveys, custom scoring matrix, and AI browser extension; Canny focuses mainly on feedback capture and revenue‑based ranking.
Integrations & ecosystem
Both are cloud SaaS with similar integration counts (Canny 20+, Frill 7+); each covers key tools like Jira, Asana, Intercom.
Collaboration
Frill’s public roadmap drag‑and‑drop, email/in‑app notifications, and admin mode support richer team collaboration.
Scalability
Canny’s paid tiers lift user limits but still have tracked‑user caps; Frill caps ideas at 50 on entry plan, limiting growth.
Support
Frill offers dedicated support manager for Enterprise tier; Canny only lists email support.
Choose Canny if…
Small teams or startups needing a free feedback system with AI revenue prioritization.
Choose Frill if…
Mid‑size product groups wanting richer admin tools, surveys, custom scoring, and migration support.
Common questions
Is there a free version of either tool?
Canny provides a freemium tier; Frill only offers a 14‑day trial and then requires a paid subscription.
Can I import existing feedback from Canny into Frill?
Yes, Frill includes one‑click migration tooling for Canny and other platforms.
Which tool supports more survey types?
Frill offers five built‑in survey types (NPS, CSAT, Idea Poll, Quick Poll, Open Feedback); Canny does not list surveys.