Explore Software

Firebase is Google’s app development platform offering a realtime NoSQL database (Firestore), authentication, hosting, cloud functions, and analytics, popular for quickly building web and mobile apps. It abstracts away backend infrastructure.

✦ Best for rapid prototyping and small-scale startups

ConvertKit (now Kit) is an email marketing platform designed for creators — writers, YouTubers, podcasters — emphasizing simple automations, tagging, and monetization tools like paid newsletters. It favors plain-text, relationship-driven emails.

✦ Best for solo creators and small businesses

OneDrive is Microsoft’s cloud storage, built into Windows and bundled with Microsoft 365, offering seamless file sync and Office integration. It is the default cloud drive for Microsoft-centric users.

✦ Best for microsoft 365 and windows users

Salesforce is the market-leading customer relationship management platform, used by enterprises to manage sales pipelines, customer service, marketing, and increasingly, custom business applications built on its underlying platform. Its Sales Cloud and Service Cloud products are the core of most implementations. Salesforce's highly configurable architecture, built on its own Apex programming language and declarative tools like Flow, lets organizations extensively customize workflows, objects, and automation to match complex business processes rather than adapting their processes to fit the software. Einstein, Salesforce's AI layer, adds predictive lead scoring, generative email drafting, and conversational AI assistance across the platform, while AppExchange offers thousands of pre-built integrations and add-on applications for extending functionality further.

✦ Best for large enterprises with dedicated it teams.

ExpressVPN is a premium consumer VPN known for fast speeds, a large global server network, and a very easy setup, with an audited no-logs policy. It is a mainstream, polished choice.

✦ Best for casual users seeking ease and streaming support

Microsoft Teams is a unified communication and collaboration platform bundled with Microsoft 365, combining chat, video meetings, and file sharing built directly on top of SharePoint and OneDrive. It is the default hub for meetings and internal messaging at organizations already standardized on Microsoft 365. Teams organizes work into teams and channels similar to other chat platforms, but is distinguished by tight integration with Word, Excel, PowerPoint, and Planner, allowing documents to be co-authored directly inside a channel without leaving the app. Meetings support up to thousands of attendees with features like live captions, together mode, and background noise suppression, making Teams a common choice for both daily standups and large all-hands meetings.

✦ Best for microsoft 365 power users and large enterprises

Adobe Photoshop is the definitive tool for raster image editing, photo manipulation, and digital painting, used by photographers, designers, and artists worldwide. It now includes powerful generative AI (Generative Fill) via Adobe Firefly.

✦ Best for professional designers and artists

Canva is a browser-based graphic design tool built around drag-and-drop simplicity, aimed at people without formal design training. Thousands of templates cover social media posts, presentations, resumes, and marketing materials, letting users produce polished visuals in minutes. Canva's Magic Studio adds AI-powered features like text-to-image generation, background removal, and Magic Write for on-brand copy, extending the platform beyond static design into broader content creation. Brand Kit lets teams lock in logos, fonts, and color palettes so that every design produced across an organization stays visually consistent, making Canva popular with marketing teams and small businesses alike.

✦ Best for non-designers and small businesses

Proton VPN is a security-focused VPN from Proton (of Proton Mail fame), featuring a strong no-logs policy, open-source apps, and a genuinely usable free tier. It is Swiss-based with a privacy-first reputation.

✦ Best for privacy enthusiasts on a budget

Dropbox is a cloud storage and file synchronization service that keeps files up to date across all of a user's devices and makes sharing large files with others simple via shareable links. It was one of the earliest mainstream cloud storage products and remains widely used for its reliability. Smart Sync lets users see and access all their files without needing to download everything locally, saving disk space while still providing quick access when a file is opened. Dropbox Paper offers lightweight collaborative document editing alongside file storage. Dropbox Dash adds AI-powered universal search across connected apps and cloud storage, helping users find files, links, and documents scattered across many different tools from a single search bar.

✦ Best for teams needing stable file sync

CapCut is a free, beginner-friendly video editor built for short-form social content, with templates, auto-captions, and one-tap effects. Owned by ByteDance, it integrates tightly with TikTok-style vertical video workflows.

✦ Best for tiktok creators and short-form enthusiasts

Linear is an issue tracking and project management tool built specifically for software teams, prioritizing speed and keyboard-driven workflows over configurability. Every interaction, from creating an issue to switching between projects, is designed to feel instant. Linear structures work around Cycles (time-boxed sprints), Projects, and Roadmaps, giving teams a lightweight but opinionated framework for planning without the overhead of heavily customized workflows common in older tools. Deep Git integration automatically links commits, branches, and pull requests to issues, and Linear's API and webhooks make it straightforward to build custom automations around the tool.

✦ Best for small to medium-sized agile teams