Rybbit
Open source, privacy-friendly web analytics with session replay
Best for
Teams wanting cookieless GA4 alternative with session replay and self-hosting
Skip if
You need a permanent free tier or deep enterprise GA360-style integrations
What is Rybbit?
Rybbit is an open source alternative to Google Analytics built for teams that want detailed behavioral insight without tracking cookies or bloated scripts. A single 18 KB tag captures pageviews, clicks, form submissions, link clicks, and errors automatically, and the dashboard turns that data into real-time views, conversion funnels, user journeys, and Core Web Vitals reports. Beyond standard analytics, Rybbit adds session replay so teams can watch real visitor sessions to debug UX issues, plus an MCP server that lets AI assistants query site analytics directly. It ships as a self-hostable Docker stack on ClickHouse and Postgres, or as a managed cloud service, and is GDPR/CCPA compliant out of the box since it never sets tracking cookies.
SpecificationsAI-estimated
Key Features of Rybbit
Use Cases for Rybbit
Replacing Google Analytics
Startups migrating off GA4 for a lighter, privacy-first tracking setup without consent banners.
Debugging UX friction
Product teams use session replay to watch where real users get stuck on a signup or checkout flow.
Self-hosted analytics for compliance
Companies with strict data residency requirements self-host Rybbit on their own infrastructure.
AI-assisted reporting
Teams query traffic and conversion data through Claude or other AI tools via Rybbit's MCP server.
Pros & Cons of Rybbit
Pros
- No cookie consent banner needed in most jurisdictions
- Lightweight script has minimal performance impact
- Self-hosting option gives full data ownership
- Session replay included on the Pro tier
Cons
- No permanent free tier, only a 7-day trial
- Session replay requires the pricier Pro plan
- Newer product with a smaller ecosystem than Google Analytics
Frequently Asked Questions
Does Rybbit require a cookie consent banner?
No. Rybbit does not use tracking cookies, so most sites can run it without a GDPR/CCPA consent banner.
Can I self-host Rybbit?
Yes, Rybbit can be self-hosted via Docker Compose using ClickHouse and PostgreSQL, in addition to the managed cloud option.
Is there a free plan?
Rybbit offers a 7-day free trial with no credit card required, but there is no permanent free tier.
What frameworks does Rybbit support?
Rybbit supports 40+ platforms including Next.js, React, Vue, Angular, WordPress, Shopify, and Webflow.
Pricing Overview
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