Pirsch Analytics
Privacy-focused, cookie-free web analytics that skips consent banners entirely.
Best for
Sites that want GDPR-friendly analytics without a cookie consent banner.
Skip if
You need enterprise-grade behavioral analytics with deep segmentation at high traffic volumes.
What is Pirsch Analytics?
Pirsch is a privacy-focused web analytics platform positioned as a Google Analytics alternative. It tracks visitor behavior and site performance without cookies or personally identifiable information, which the company says lets sites skip GDPR consent banners entirely. Data is hosted on servers in Germany and the platform is built to comply with GDPR, CCPA, PECR, and Schrems II. Beyond basic traffic stats, Pirsch supports funnel analysis, session exploration, custom event tracking, conversion goals, and A/B testing with tag-based segmentation. It offers plugins for WordPress, React, Vue, Angular, Laravel, Drupal, Framer, and Webflow, plus data import from Plausible, Fathom, or Google Analytics for teams switching tools.
SpecificationsAI-estimated
Key Features of Pirsch Analytics
Use Cases for Pirsch Analytics
GDPR-compliant site analytics
Track traffic and conversions without needing a cookie consent banner in the EU.
Migrating from Google Analytics
Import historical data and switch to a lighter, privacy-first analytics tool.
Conversion funnel analysis
Identify where visitors drop off between landing page and checkout or signup.
Agency client reporting
Use white-labeled dashboards to report traffic performance to clients.
Pros & Cons of Pirsch Analytics
Pros
- No cookie consent banner required under most regulations
- Data hosted in Germany with strong privacy compliance
- Reasonably priced entry tier for small sites
- Framework plugins make setup fast for common stacks
Cons
- No permanent free tier, only a 30-day trial
- Fewer advanced segmentation options than enterprise analytics suites
- Self-hosting/on-premise is limited to the Enterprise tier
Frequently Asked Questions
Does Pirsch use cookies?
No, Pirsch is cookie-free and does not track users with persistent identifiers, which the company says removes the need for a GDPR cookie banner.
Where is Pirsch's data hosted?
Pirsch hosts data on secure servers located in Germany.
Can I import data from Google Analytics?
Yes, Pirsch supports importing data from Plausible, Fathom, or Google Analytics.
Does Pirsch offer self-hosting?
Self-hosted and on-premise installation is available on the Enterprise plan.
Pricing Overview
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